Your Complete Ecosystem for Navigating the Answer Economy.
The SiteLynx Digital Discovery Network isn’t a single service, it’s an integrated ecosystem of consultancy, execution, training, tools, and intelligence. Founded in 1996 and evolved for 2026, we provide everything organizations need to thrive as digital discovery shifts from search engines to AI agents.
For 30 years, we’ve guided organisations through every digital discovery evolution. Now, as ChatGPT, Perplexity, and Google AI Mode reshape how customers find and choose businesses, the Network delivers coordinated expertise across strategy, implementation, education, and innovation, all anchored by proven frameworks and founder-led vision.
One Network, Multiple Pathways
Each brand in the Network serves a distinct purpose
Choose your entry point based on your immediate need, then access the full ecosystem as your strategy evolves.
Coordinated Expertise, Working Together
Unified Frameworks
Every service, from consultancy to training to automation, uses the same proven methodologies (DRIAG, DECLUTTER, DECIDE). Your team speaks a common language across strategy and execution.
Seamless Integration
Start with a visibility audit, expand to optimization execution, train your team in the methodology, then automate at scale with DRIAG.ai. The Network grows with your maturity, no lock in required.
Shared Intelligence
Insights flow across the Network. Research from AnswerEngine.Marketing informs consultancy strategy. Client results from SLX.marketing refine DRIAG.org training. Daily updates from AEM.today keep everyone current.
Founder-Led Quality
Graham Hansell’s 30-year expertise governs the entire Network. Whether you’re working with consultancy, agency, or training, you benefit from consistent strategic vision, not fragmented marketers learning in a vacuum.
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Built to Navigate Transitions
From 1996 to 2026 and Beyond
Graham Hansell founded SiteLynx in 1996, before Google even existed. The mission was simple: help organizations be found and chosen in an evolving digital landscape. Over three decades, that mission hasn’t changed, but the platforms have transformed repeatedly.
The Evolution
What started as a web agency during the directory era evolved through algorithmic search, mobile-first indexing, voice search, and now AI-powered answer engines. At each transition, we refined our frameworks and expanded our capabilities.
What Makes This Different
Traditional agencies are built for volume: large teams, office overhead, staff turnover. The Network is built for value, focused expertise, zero bloat, scalable through AI and specialists. You invest in outcomes, not infrastructure.
Why a Network?
By 2024, it became clear that no single service model could serve the full spectrum of Answer Economy needs. CMOs needed board-level strategy. Marketing managers needed hands-on execution. Individual marketers needed training. Enterprises needed automation. Rather than force everyone through one approach, we built a coordinated ecosystem.
The Modern Architecture
- Heritage expertise (30 years of pattern recognition)
- Founder-led governance (Graham’s strategic vision across all brands)
- Specialist execution (vetted freelance experts, not generic agencies)
- AI augmentation (automation where it helps, humans where it matters)
- Proven frameworks (DRIAG, DECLUTTER, DECIDE refined through thousands of implementations)
Looking Forward
As answer engines continue to evolve into Agents Engines – the Network adapts. Our frameworks are platform-agnostic because they’re built on fundamentals: be findable, be understandable, be chosen.
Your Next Step
Whether you need strategic consulting, hands-on execution, professional training, or all three, the SiteLynx Digital Discovery Network provides coordinated expertise for every stage of your Answer Economy journey.